Wiley Author’s Guide to Online Marketing and Publicity
Designed to give you the tools that you need connect with readers and make your book a success. We focus on simple steps, how to’s, and free solutions that will be well worth the investment of your time and show you how other Wiley authors have put these tools to use.
This website’s flexible organization allows you to choose what’s most important to you. Use the top navigation find tools specific to the stages of publication:
- Before Publication outlines the steps you should take to lay the groundwork for a successful launch, including four simple things you can do to help promote your book online.
- At Publication shows you how to spread the word effectively, build buzz, and help drive sales to online booksellers.
- After Publication details what you can do to add momentum to your book marketing promotion campaign and further increase sales.
With CreateSpace you can easily access tools, quality printing, booksellers, eBook distribution, and marketing strategies so that you can generate more opportunities than you imagined – all while building your following of readers.
The leading DIY online book marketing technology suite.
Do-It-Yourself Book Layout (With Microsoft Word)
The advent of the word processor has opened doors to the average author that could only be imagined not more than a decade ago. Self Publishing has become a reality for tens of thousands of authors who would not otherwise be published due mainly to the low cost in getting a manuscript from the authors mind to the printing press.
The first step is for the author to type their manuscript in a word processing program. After the manuscript has been edited, the intermediate step between the author’s manuscript and the printing press is text layout or page composition as it has been known for centuries.
Programs like Microsoft Word make page composition look easy to the casual user, although true page composition is still very much a learned skill perfected by few graphic designers. Keep this in mind as you attempt the do-it-yourself method of page layout and design.
Top-rated free MindMapping software
Susannah Greenberg Public Relations is a full-service public relations firm for book publicity. The firm uses leading edge communications technology to maximize media exposure and offers customized publicity campaigns to meet your needs.
Camtasia is a solid screen-capture software. It enables us to create useful training videos for both internal and external use.