by Edwin Berry, PhD, Atmospheric Physics – also published in NewsWithViews
The genius of Al Gore
Give Al Gore an A for marketing and an F for science. But, hey, we all know the sale is in the marketing. The genius of Al Gore was to make his invalid myth simple:
- Our CO2 emissions increase Atmosphere CO2, and
- Atmosphere CO2 heats the Earth.
What could be simpler? Al Gore assumed his two invalid claims were true. His marketing job was to make you believe bad things happen when Atmosphere CO2 rises.
Everybody believed Al Gore. Well, almost everybody. His simple, inaccurate description of how our climate works created a generation of “science deniers,” some with misinformed PhD’s. Al Gore turned climate science into a political-environmental movement.
The alarmists’ goal is to scare you into believing our CO2 causes climate change. Once scared into an invalid belief, you will tend to hold that invalid belief forever. [Read more…]